Understanding the Need for Extended Care Coverage

Understanding the Need

With Short-Term Care insurance, you can help your clients secure their health and financial future, while differentiating yourself in the marketplace as a knowledgeable and trusted insurance professional.

Why Extended Care?

Client portfolios may already include Medicare plans (Med Supp, MA), Final Expense (Life), Annuities and Assets Under Management (AUM). Why supplement that portfolio with an Extended Care plan, or Short-Term Care insurance?

  • 1 in 4 Americans age 65 will live into their 90’s
  • 70% of those over age 65 will need some form of extended care. If married, there is a 90% chance that at least one will need care.
  • 90% of individuals have never had a serious discussion about Care Planning and why it is important.
  • 71% of Americans worry about having enough money to last their lifetime.

“Statistics only show likelihoods. No one can predict the future, but the importance of planning ahead should never be minimized or ignored.

If you have insurance solutions that address care needs, it is a moral obligation to start the conversation. There is no better time than NOW.”

-Tom Randall
National Marketing Director


Product and Sales Strategies Training Video Collection

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Extended Care Fast Facts Videos

Extended Care Fast Facts Video Library

The Need for Extended Care Planning
70% of Americans will need some kind of extended care after age 65. If you don’t help your clients, who will?

Plans for Any State for Any One!
Extended Care plans are available in every states for almost any health condition!

Keep Those Medicare Clients!
Extended Care for your Medicare Clients? YES! Keep those Medicare Clients and build relationships that last year after year.

“Short-Term Care Plans are ROBUST
Don’t be fooled by the name “Short-Term” Care. These plans are ROBUST. We even have a plan that will pay up to ONE MILLION DOLLARS! That’s ROBUST.

Indemnity Benefits – That’s a BIG DEAL!
Extended Care plans offer Indemnity Benefits and that’s a BIG DEAL! 

Overcoming Client Objections
How to start the conversation, how to answer client concerns and questions? We’ve got your back!

Pay Family and Friends – CASH!
Short-Term Care plans allow people to pay family and friends to help them recover at home. These plans pay CASH to pay for every day care needs.

Extended Care Sales Strategies

Extended Care Sales Strategies

Power in Personalize Plan Design
Plan designs can be very diverse, which means you can offer extended care planning solutions for even more clients!

Fireside Chat – Back to Basics
Fireside Chat Sales Training featuring Dennis Rinner

7 Reasons Why People Don’t Buy
What are the 7 reasons people don’t buy and how do you address them to close the sale? Dennis Rinner is here with the details!

“Short-Term Care Plans are ROBUST
Don’t be fooled by the name “Short-Term” Care. These plans are ROBUST. We even have a plan that will pay up to ONE MILLION DOLLARS! That’s ROBUST.

Fireside Chat – Owner vs. Renter
Fireside Chat Sales Training featuring Dennis Rinner

InstaPIVOT STC Underwriting and StrateCision Quote and Enroll Tools
Marketing Assets - Agent Use

“A Short-Term Care plan is retirement lifestyle protection – sheltering the financial assets clients spent their entire lives building. Without a plan in place, an unforeseen and unplanned health event could be the single biggest UNFUNDED financial liability clients could face during retirement years — and it could literally “wipe out” a lifetime of savings.”

Dennis Rinner
Director of Strategic Accounts

Be the Go-To Resource your clients need and expect!

Informative Videos

Whether looking for additional coverage explanations as an agent, or consumer-use videos to help establish the need, we have an array of video content you can use!

Fill the Gaps in Your Client’s Health Care with Extended Care Options! 

Contact Your Marketer Today.